Theatreland apartments

A unique opportunity had come to the market for a prime residential property developer, a close friend of one of our existing clients.

Directly next door to the Adelphi Theatre on the Strand, there was a plan for 4 distinctly different but sympathetically refurbished apartments.

Starting from scratch, building a technology scope for the project which did not dominate the high finish interiors was key.

Tailored technology

By starting from the basement with incoming services, we ensured the right connections for each apartment for telephone, internet & Wifi infrastructure into each apartment.

An intercom system, starting with a custom call plate at the impressive black gloss front door, to all apartments with discrete monitors was a perfect match.

Multi room audio cabling was installed, with Speakercraft in-ceiling, low profile speakers installed and where that was no possible or permissible, on-wall Bowers & Wilkins monitors were used.

A series of wall outlets, matched to the electrical accessories, ensured the technology was hardly noticeable.

From the roof down, we ensured connectivity to a communal roof dish and aerials for Sky (including HD services), and digital Freesat and Freeview TV.

Individual interiors

The penthouse apartment needed to be different, so the lounge had the additional cabling and speakers to deliver a surround sound experience.

The dramatic paint, wallpaper and artistic finishes in the contemporary, high value interiors was complimented by intelligent lighting control throughout.

A set of dramatic lighting scenes were set for this show apartment, ensuring a modern and subtle lighting set up to detail the “paint drip” staircase and the “flick” wall murals in the main corridor.

The infrastructure was used by the purchaser to deliver an apartment wide HD video distribution system (with multiple Sky and Apple TV boxes available on multiple screens) and the lighting schemes fine tuned, with timed on and off scenes as well as whole apartment control from the master bedroom to set a night time, low level lighting scheme for the family.